Availability: In stock (107)
“It’s Not How Good You Are, It’s How Good You Want to Be” is a handbook of how to succeed in the world – a pocket ‘bible’ compilation of quirky quotes, facts, pictures, wit and wisdom.
Top advertising guru Paul Arden offers his thoughts on issues as diverse as problem solving, responding to a brief, communicating playing your cards right, making mistakes and creativity – all endeavors that can be applied to aspects of modern life.
Provides an insight into the world of advertising in easy-to-digest, bite-sized spreads.
This is a guide for the talented and timid – to help make the unthinkable thinkable and the impossible possible.
We use a Thawte SSL Certificate to secure data between you and our site
Empty
